Fortune Magazine and the Hay Group submitted a report card on the most admired brands of 2012. Starting with approximately 1,400 brands, they sorted them by industry and selected the 15 largest for each international industry and the 10 largest for each U.S. industry, and finally surveyed a total of 698 brands from 32 countries.
The top 50 brands were chosen by vote by 3,855 executives, directors, and security analysts who selected 10 brands they admire the most.
- Berkshire Hathaway
- Procter & Gamble
- Southwest Airlines
The Most Admired companies in America are spread out across the country, but a few states dominate.
This is Apple‘s fifth year in a row on the pole position, and according to Fortune, they deserved it. When Steve Jobs passed away, there was a lot of talk about the companies future. But with their new CEO Tim Cook, Apple continues to prosper.
The company’s annual revenues climbed to $108 billion, led by an 81% increase in iPhone sales — a jump that doesn’t factor in the runaway success of the iPhone 4S — and a 334% spike in iPad sales, due in no small part to the revamped iPad 2. Increased sales across the board explain why shares soared 75% during the company’s fiscal year to $495.
Apple took the first place in all of Fortune’s categories such as innovation, people management, use of corporate assets, social responsibility, quality of management, financial soundness, quality of products and services and global competitiveness.
It has been a year since the iPad 2 was introduced, and its time to say hello to iPad 3.
Apple sent out invites for the launch of the iPad 3 (or 2s?) which features this picture and a sentence “We have something you really have to see. And touch.” The launch will take place on March 7th at Yerba Buena Center for the Arts where they unveiled the iPhone 4S last year.