It is a known fact that during the holiday shopping season demand gets higher and any useful help about how to reach the masses is always welcome. Blue Chip Marketing has created an interactive infographic which highlights the impact of powerful mobile marketing usage during the biggest shopping season of the year.

This kind of infographic data can be helpful for companies to approach consumers in the right way, by crafting marketing campaigns that will work. The infographic depicts intriguing statistics which show that location, time of day and even weather can have an impact on shopping, and also knowing that 74% of shoppers use a shopping list can be very useful.

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According to Blue Chip, more than 50% of consumers are using a shopping app weekly and 62% of “typical shoppers” say that their purchases have been influenced by mobile advertising. So be sure to use it properly.

Infographic: Blue Chip