This visual identity for RED Comedy Festival in Orleans, France, was completed as a student project by Antonis Margaronis (of Greece). Prompted to create imagery that would compel younger generations to attend the festival, Margaronis describes his project in the following manner:

“RE:D reminds of the “chat” language where people write ‘:D’ to express happiness and laugh. Red is the color of passion, energy and action. It is warm and positive . In combination with black, it becomes more dynamic, mysterious and provocative.”

Check it out: