Cliff Ettridge is Partner at creative branding and communications agency The Team. Since joining the agency in 2002, Cliff has led their employee experience strand, delivering projects for brands such as IBM, RBS, Three and the BBC. With over 25 years’ experience in developing employee engagement strategies, Cliff’s expertise lies in developing ideas that bring basic business concepts to life and attract and retain talent. Today he leads a team delivering work for BP, the Open University and Centrica. He designs employer brands, creates internal communication plans and develops campaigns to bring business strategy and messages to life.
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