Gidyon Thompson is an expert brand strategist with a decade of involvement in building and managing brands across Africa. He is the lead strategist of eikon grae, a brand growth company in Lagos, and also serves as the managing partner of the firm. He has built, launched, and managed brands in a number of industries and has contributed to the knowledge in the marketing communication industry with his book, Zero Budget Branding, and his many frameworks and brand strategy models. He is a trainer and consultant and enjoys reviewing new Afrobeats music for fun.
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